Japanese auto brand Honda has been rather busy lately setting up new manufacturing plants throughout the world, including two new plants in Ohio and Mexico. One place the company hasn't been very active lately, however, is in its home country of Japan. However, with a weakening yen and a rebounding Japanese economy, that's about to change.

In July, Honda will build a new production facility in the city of Yorii, an economically-depressed area about two hours northwest of Tokyo. This new factory will produce vehicles solely for the Japanese market, which means it won't be sending any models to the U.S. Instead, the new Mexican plant will build new Honda  models for the North American market.

Of course, the company had sound financial reasons for not locating itself in Japan previously. As The Truth About Cars explains, "Numerous trends, including a shrinking population, a strong yen and the 2011 tsunami spurred Japanese auto makers to open plants across the globe as a hedge against those factors. Localization of production was the dominant theme of the last couple years, with Nissan, Honda, Toyota and even smaller players like Mazda busying themselves with establishing factories in North America and the BRIC countries."1

Have you taken a test drive in a 2013 Honda model lately? Built with care, these vehicles are sure to meet all of your needs/wishes. If you haven't taken one for a spin recently, be sure to stop by Darrell Waltrip Honda, conveniently located at 1430 Murfreesboro Rd , today!

Source: 1 http://www.thetruthaboutcars.com/2013/02/honda-opens-first-new-domestic-plant-in-nearly-50-years/

Categories: Industry News
Tags: New Honda, Honda